Global Growth Podcast - powered by Globig

Maël Roth is a master at international B2B content and inbound marketing, and we spent some time with him in order to capture his wisdom. Roth is currently based in Germany, grew up and studied in France, has worked in a number of countries, speaks three languages, and has a unique perspective on B2B content marketing and the opportunities and pitfalls a company will face as they go international. Join us to learn more from Maël Roth, a consultant in this field.

This podcast discusses some great resources available to US companies expanding abroad and features Bryson Patterson, a trade finance specialist at the Small Business Administration aka SBA.gov and Paul Bergman, a director for the United States export assistance center from the United States Commerce Department.

When doing business in another country, there are many benefits to knowing how to communicate professionally in their spoken language. Learn how Twitter, Eventbrite, and others improved their ability to negotiate, increased ROI, and helped team members advance their personal career as well as showed respect and appreciation for other cultures through obtaining business-related language skills. Join Tyler Muse, the founder and CEO of LingoLive to hear about their unique and highly effective task-based language training program. This podcast is perfect for managers of global teams, for global business negotiators, and non-native speakers interested in career advancement.

Ben Wright, the founder and CEO of Velocity Global, one of the worlds fastest growing Global Employment Solutions providers is our guest on this Globig Podcast to talk about employment alternatives in different countries, the differences between contractors and employees, things to watch out for, risks of non-compliance, and how to set up your team faster and cheaper when going abroad.

Join Laura McLoughlin from AFEX, a leading company for international payments and currency risk management, to learn about how to manage global payments across multiple countries & manage your currency risk.

We discuss how to save money, how to do business without setting up a new taxable entity in each country, and clever ways to manage currency fluctuations.

Globig interviews Chris Raulf of Boulder SEO Marketing, an international SEO expert and global speaker on iSEO. You'll learn how to implement a strategy for optimizing international websites for both on-site and off-site search engine optimization, tools that work well, and effective social media sites you may not be thinking of using yet.

Learn more about what companies are doing as options for managing data transfers now that the Safe Harbor framework has been ruled invalid and what you can do to manage your data given the EUs announcement that they will begin mass legal actions starting January 2016 for offenders.

Globig invited Mike Heilbronner, the President of IdeaLegal as a guest speaker. IdeaLegal is a law firm specializing in International Trademarking and Mike shares his experience and sights about why international trademarking is so important before going global, the risks of not being prepared, and how countries differ in their approach to trademarking.